
Italian mobile marketing company Leader Mobile has recently launched its services on the Maltese market. Dott. Sergio Spada, Marketing Consultant for Leader Mobile, introduced the company’s portfolio of services to an audience of advertising agencies at Le Meridien Hotel & Spa. These services range from multimedia advertising messages, to customer satisfaction surveys and “scratch and win” coupons, all of which can be delivered to mobile phones. In the case of SMS services, not only will clients be able to verify if the SMS sent were actually received, but a backend software will also allow them to modify the SMS content in real time. Clients will be able to autonomously create dynamic messages which can include landing pages with photos, videos and links to social media pages. The system also allows for the creation and organisation of client databases, making staying in touch with consumers much easier.
Founded in 2002, the Leader Mobile network has succeeded in gaining the trust of 20.000 businesses in Italy and abroad. The aim of Leader Mobile’s services, which are unique on the Maltese market, is to increasing the value of clients’ marketing and communication strategies. Also present for the launch were Leader Mobile Managing Director Mr Paolo Mininni and Franchising Director Dott. Claudio Ippolito.
Strategic Communications has been entrusted with organising the launch, and it will be the first advertising agency in Malta to offer these innovative mobile marketing solutions to its clients. Drop us a line on Info@strategicmalta.com or call 2780 7189 / 9901 0072 for a free demonstration of all the services available.